Author Archives: Ross Baldick

About Ross Baldick

Electricity is an increasingly complex industry in the midst of transition to renewables and decarbonization. Using my 25 years’ experience as an engineer, policy analyst, and academic, I help my consulting clients think through their toughest technical challenges and formulate their best business strategies.

There’s more than one way to deal with a duck (curve)

The good news is: solar. The bad news is: uncontrollable rooftop solar. How do we utilize the production of rooftop solar in the middle of the day? This is an especially significant problem for California. The California ISO coined the … Continue reading

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Applied Optimization book: new and improved!

Last summer, when I was visiting the University of Cambridge to present a seminar, I happened upon the university press bookstore. And what did I find inside? A hardback copy of my 2006 book, Applied Optimization. Even if you are … Continue reading

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Renewable chic and the expense of small-scale solar

This is what I came across recently: a luxury brand store window display of “renewable chic,” where a solar panel, as part of the vignette, is being used to partially illuminate the mannequin. Putting aside the irony that the solar panel itself … Continue reading

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Australia: more competition, affordable prices

The Australian Competition and Consumer Commission (ACCC) recently released “Restoring Electricity Affordability & Australia’s Competitive Advantage,” a comprehensive report that analyzes the reasons for very high prices and “sets out 56 recommendations to reset the National Electricity Market, boosting competition, … Continue reading

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